• Investment Required
• Investment Level: $ 125 K
• Training and Support: Yes

The Popeye’s chicken name comes from Popeye Doyle, a character in one of Al Copeland’s favorite movies, “The French Connection”. The first Popeye’s business franchise opened its doors in Baton Rouge, of Louisiana, just shortly after the restaurant was reopened to be a Popeye’s franchise outlet instead of a Chicken on the Run franchise opportunity.

Within the next ten years, the Popeye’s chicken franchise would go on to open an additional 500 franchise locations. By 1984, the Popeye’s franchise was taking its company to the new level, by expanding with Popeye’s locations in Toronto of Canada. Even today, Popeye’s is steadily growing into new and changing marketplaces. By 1985, there were 500 franchise opportunities scattered all throughout the United States, which really allowed the Popeye’s chicken brand to find its way onto the map among other chicken producing companies like Church’s chicken and the KFC brand. However, in a nationwide test taste involving the three chicken brands in addition to others, Popeye’s managed to beet out both KFC and Church’s Chicken, allowing the company to change the way it ran its advertisements. The new Popeye’s franchise ad campaign touted that Popeye’s was America’s #1 favorite friend chicken champ.

By 1989, the Popeye’s restaurant franchise had a total of more than 700 chicken restaurants serving customers all over the United States and in Canada. The new parent company for Popeye’s chicken eventually because AFC, or America’s Favorite Chicken Company. This allowed Popeye’s to enter into a completely new era of growth, undergoing a serious re-imaging campaign where the look of Popeye’s restaurants was updated significantly.

When Popeye’s celebrated the company’s 25thNew Orleans zest behind original company stores was celebrated when a number of Popeye’s outlets were redesigned and redecorated, and a menu change occurred as a way to help bring out the original New Orleans style. The Popeye’s chicken franchise opportunity continued to receive industry recognition, as the franchise business earned new awards and recognitions for the company. Now the Popeye’s chicken restaurant franchise opportunity is approaching its 35th anniversary, the successful year of service, and the company is looking ahead continually as a means of discerning the future. One of the company’s main focuses today is to allow the Popeye’s chicken brand to spread further by offering franchise opportunities to a number of qualified franchisees.

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