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Valpak Franchise Details
Print Page- Investment Required
- Investment Level: $ 40 K
- Training and Support: Yes
The vast majority of American businesses rely on local customers. Its getting tough to reach them though. Newspaper readership is down, television is too expensive and the internet is too complex for most small businesses to master. Direct Mail is the answer. And Valpak has been the leader since 1968.
The blue Valpak envelope is delivered to nearly 50 million homes each month. It has a staggering 90% open rate. The Valpak.com web coupon site gets north of 12 million visits / year and growing fast. 65,000 local and national advertisers leverage the sophisticated targeting, production and logistics capability of Valpak to get their message seen by qualified homeowners in tightly targeted geographies. And Valpak is only scratching the surface.
If you are outgoing, a great communicator and plugged into your community, this may be the opportunity for you.
The Valpak Franchise System has many advantages - low initial investments, no inventory requirements, and real value for your customers.
Feature List
- Nearly 40 years experience - As Valpak franchisees will tell you, "This is a marathon, it is not a sprint." Many franchisees have succeeded for over a couple of decades and can help you with your business plan.
- Brand Awareness - You're representing a product consumers know and use. 9 out of 10 adults (90%) receiving Valpak are aware of it. Nearly 9 in 10 adults receiving Valpak usually open and look through the coupon offers (Source: 2007 Valpak Readership Survey, Directions in Research, March 2007).
- No Royalties - No monthly fees as a percentage of your gross sales. As a franchise member, we are your partner. When our franchisees increase their mailings, our business also increases.
- Minimal franchise fee - only $15,000 for available territories.
- No Inventory - You won't have to spend an additional $50,000 in inventory just so you can watch product sit on a shelf.
- Outstanding Training - This is a subject unto itself and deserves your careful review. Please see our Training section.
- Sales Incentive Programs - Top franchise sales representatives received cash awards and the members of the Chairman's Circle win an all expense paid trip to an exotic location. In addition, sales reps and franchisees meet annually at Coupon University.
- Advertising Support - Through our National Advertising efforts, you've probably seen us on ABC, CBS and NBC evening news as have millions of our target consumers and advertisers.
- No previous advertising experience necessary.
Here is where to start. Reach out to us by completing the form on the right. If there is a territory available where you are, we can start the dialog immediately. We look forward to hearing from you.
